Nigerian rapper Dremo has finally opened up on the real reasons why he decided to part ways with Davido Music Worldwide, DMW. In a candid session on Wednesday, the talented lyricist explained that the focus within the label had become overly tilted toward the boss, Davido. He believes that as a creative, he needed a space where his unique sound and artistry could receive the dedicated attention they deserved.
Dremo noted that being part of such a large and successful label was a blessing, but it also came with significant challenges for an individual artist. He felt that his projects were often sidelined to prioritize the release schedules and promotional activities of the label’s frontman. This led to a sense of stagnation in his career that he felt could only be resolved by seeking independence.
The struggle for identity within a mega-label
Dremo emphasized that there is no bad blood between him and Davido, describing the singer as a “brother” who helped him get his start in the industry. However, he pointed out that the DMW structure was increasingly becoming a “one-man show” where other talents were struggling to find their voice. He wanted to break away from the shadow of the Afrobeats superstar to prove his worth as a versatile rapper and songwriter.
According to him, a label should be able to balance the interests of multiple artists without letting one overshadow the others. When he realized that the focus remained solely on Davido’s global projects, he knew it was time to move on and build his own brand. Dremo is now focused on his independent projects, where he has total control over his creative direction and marketing strategies.
Life after DMW and the search for artistic growth
Since leaving the label, Dremo has been working on a series of independent releases that showcase his growth and maturity as an artist. He believes that the move has allowed him to experiment with different genres and collaborate with artists he wouldn’t have worked with under DMW. The rapper is excited about the future and the opportunity to connect with his fans on a more personal level.
He admitted that being an independent artist is much harder than having the backing of a major label with massive financial resources. However, he finds the freedom and the ability to own his masters more rewarding in the long run. Dremo’s story is a reflection of the dilemma faced by many talented artists signed to labels led by superstar frontmen.
Lessons for upcoming artists in the music industry
Dremo urged upcoming artists to be very careful when signing label deals, advising them to prioritize their artistic freedom and growth. He noted that the “hype” of being associated with a big name can quickly fade if the label does not have a clear plan for your individual career. He encourages musicians to build their own structures and only seek partnerships that truly align with their long-term visions.
The rapper concluded by stating that his time at DMW was a valuable learning experience that he will always cherish. He is proud of what he achieved with the team but is even more excited about the “new Dremo” that the world is about to see. His journey serves as an inspiration for others who are looking to take the leap into independence and self-reliance.
